Adslot Ltd – June 2021 Quarterly Activity Report
Dear Shareholder,
Adslot released its June 2021 Quarterly Activity Statement and Appendix 4C today, which you can download here.
First, you’ll notice that we have adopted a more familiar investor definition for what we previously referred to as “the value of media traded on the Adslot Media platform” – now referred to as TTV (Total Transaction Value).
Adslot Media’s TTV for the full financial year 2021 was a record $28.3M, up 82% from $15.5M in the financial year 2020.
This was despite an unexpected drop in TTV in the June 2021 quarter, partly due to transitioning one of our biggest private market place partners (FlowerShop) to its new, fully customised, white-label Cannabis Media Marketplace (subsequently launched on 1 July – see separate ASX announcement here); and partly due to delays in activation of other key partners previously expected to go live in the June quarter.
Despite these short-term delays, a lot of meaningful progress was made during the quarter, and the Company is confident TTV will return to previous record levels and growth rates in the September and December 2021 quarters.
The Company is also excited about the emerging opportunity in releasing additional white-labelled, private marketplaces for partners (similar to The Cannabis Media Marketplace for FlowerShop and GroupM’s Global Premium Supply initiative), which is a large opportunity globally. Adslot’s unique proprietary technology allows easy customisation and launch of such marketplaces, and a number of partnership discussions are in progress.
We look forward to bringing you more news on these developments as they evolve.
Kind regards,
Andrew Barlow
Founder & Executive Chairman